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Saturday, 4 February 2012

Vintage?

After interviewing Catherine Wright an owner of a Vintage boutique in Southampton, I actually questioned what actually VINTAGE is? Is it just how old something is, is it bringing back the trends of previous era's or now a new marketing strategy for franchises like Urban Outfitters and Topshop to sell (I feel rather overpriced clothing) which really has just been made to look 'Vintagesque'.

Catherine said in the interview how wearing vintage clothing can almost give you the energy or the previous owner and as true as it is fashion speaks and tells a story of life before us and myself.

What will our generation bring to this vintage cycle?

Vintage technology? Everything I want to say our generation made popular actually has spawned from another time, and its insane to think that we live in a fashion cycle. Although we did invent the 'chav' could this catch on in the future. God I hope not.

Lets hope that these small individual vintage stores survive and continue to tell the story of generations through fashion.